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Marswell Ushers in the New Year by Inheriting Jingchu Culture
05 Jan,2019
Marswell Ushers in the New Year by Inheriting Jingchu Culture
Marswell Popcorn

Marswell, in collaboration with Wuhan Radio and Television, GF Bank, Greenland Group, and the Han Embroidery Cheongsam Association, jointly organized the “2019 New Year Celebration and Military Games Welcome New Year’s Eve Concert,” which kicked off at the Hannan Outlets on the evenings of December 31 and January 1.




Nearly a thousand art enthusiasts attended the entire gala, which featured a diverse array of performances, including choral singing, cheongsam fashion shows, poetry recitations, and other artistic acts.

Rainbow Model Team’s “Red Fashion”

Wuhan Friendship Wind Orchestra: “Slavonic March”

Wuhan Qiaojiali Art Troupe’s “Hometown Is Beijing”

Han Embroidery Cheongsam Art Troupe’s “Love of Jiangnan”

Hanpai Maple Art Troupe’s “Ink and Wash Sentiments”

Retired Professor Tai Ran of China University of Political Science and Law, “Autumn Waters, Beloved One”

Poetry Recitation: "China Under the Moonlight"

Han Embroidery Cheongsam Art Troupe’s “Flowers in Bloom, Full Moon Bright”
The performers in the show are, on average, over 60 years old. We’re curious: what fuels their passion for the arts? Is it simply a youthful spirit? And what, exactly, is the significance of Han embroidery cheongsams?
With this question in mind, the editor has gone to great lengths to get to the bottom of it!

Hansu embroidery is one of China’s distinctive traditional embroidery techniques. Rooted in Chu embroidery, it integrates the strengths of various northern and southern embroidery styles to create a new technique that is rich in local character.
Chu embroidery, also known as embroidery from the Chu region, originated in the territory of the State of Chu during the Warring States period and at the time represented the most advanced level of silk weaving. In his “Summoning the Soul” from the “Songs of Chu,” the Chu poet Qu Yuan wrote: “A quilt of jade-green pearls, its luster dazzlingly bright; garments adorned with intricate patterns, elegant yet not overly ornate.” These lines vividly capture the exquisite craftsmanship, opulent designs, and bold, distinctive creativity that characterized Chu embroidery of the era. Moreover, the bold versatility and the elegant yet approachable style of Han embroidery can be traced back to the genetic traits of the ancient Chu people.
Hansu embroidery works have been exhibited in Beijing on numerous occasions and have also been showcased at international exhibitions in Paris, Warsaw, and other cities, where they have received widespread acclaim. In 1910 and 1915, Hansu embroidered products were awarded gold medals at the Nanyang Exposition and the Panama–Pacific International Exposition, respectively.

Hansu embroidery was included in the National List of Intangible Cultural Heritage on June 7, 2008, with the approval of the State Council.
With electric embroidery replacing hand embroidery, the former glory of Han embroidery has now faded. What we often see is merely the faster production speed of electric embroidery compared with its handcrafted counterpart, while overlooking the fact that Han embroidery is far more than just a craft—it embodies the cultural essence of the Jingchu region, serving as a profound reflection of its rich cultural heritage. It transcends the mere realm of technique; it is the vibrant folk culture that lends Han embroidery its exquisite beauty and enduring value, giving it an irreplaceable soul.
It is only now that the editor truly realizes that, beyond being a Spring Festival celebration, the entire gala is also a grand feast of Jingchu cultural heritage. These devoted enthusiasts of traditional arts don the time-honored garments of Han embroidery and, through a variety of artistic expressions, tirelessly strive to introduce Han embroidery to a wider audience and ensure the continued transmission of Jingchu culture.
Marswell “As an important co-organizer of this event, this is the second cultural performance with the mission of inheriting and promoting Jingchu culture, following the last one that promoted Wuhan’s calling card—Jiqing Street—through supporting the film ‘Fire on Jiqing Street’.”
During the award ceremony, General Manager Gao Huoxing extended his best wishes to the honored artists and expressed his heartfelt gratitude for their passion for the arts and their dedication to preserving and promoting Jingchu culture.

05 Jan,2019
Category:
News & Information
News and Information